Website Design Brief

Background Information

• New or replacement site?

New Revamp Custom Desgin+

• If a replacement, what is the current domain (URL) and:

• What the organisational goals are for the website – what do you want to achieve from the new site?

• Who is your target audience?

• What does the organisation do? short summary, with products/services/history etc.

• Is there a variety of content available to tell the story (photos, videos, text, diagrams, etc)

YES NO

• Who is going to write the content, or edit the old content for the new site? Will it be done with Search Engine Optimisation in mind? (See that section below.

• What do you want people to do when they get to the site?

Social Media and Sharing

• Where do you target audience(s) spend time online?

• What avenues do you need for sharing your content (links on the page using Social Sharing to LinkedIn, Google+, Facebook, Twitter, etc)

• What Social Media presence do you have (or need) – and how is that going to be presented on the site (Facebook Like box, follow us on Twitter, and include the latest from your Twitter stream etc)?

Functional Requirements

Functions are required in the website, such as:

A Blog Soical media widgets for activity stream Members-only content area Social E-commerce capabilities (including a sub-set of specific features, such as having specials, discounts, featured products, customer reviews, etc). Newsletter signup Enquiry Form / Quotation Enquiry Event Calendra Make an appointment

• Logos, colours, style guide, images, and offline marketing materials to be provided by the client.

Yes No

• If a rebuild of the current site – what do you like/dislike about the current site

• Three to five websites with design ideas that you like (can be from your industry or another)

Competitor's website

Search Engine Optimisation (SEO)

• Do you have a set of priority keywords and phrases?

Yes No

Will this be addressed in the build/ how?

• How is this measured after the build? what are the metrics / KPIs (before and after analysis of traffic, referring sites, terms ?)

• Content editing to be done with SEO in mind … in-house or by a specialist?

What’s your budget?

o Is it realistic for the features and functions you want?

o What are the priority issues, and can they be staged if the budget doesn’t cover the wish list? Please

• Timeline – how long and what’s the deadline?

• Who will project manage (for yourself / agency)

Do you have any other services required:

SEO Analytical & testing Copywriting Digital design (Landing pages, Logo design media, EDM, Google Ads, social media, social-media, posts &, etc )

Website Design Brief

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Australia

Call Us

For Enquiry

LET US KNOW WHAT YOU HAVE IN MIND

If you would like a proposal or a free consultation, please take a moment to complete this form.